• Join The Global Mompreneur Mastermind

    Applications available for a limited time

  • Tune in to Entrepreneurs Think Tank

    Podcast & Enrichment Community

  • Own The Conversation

    GROW your brand

  • Helping Brands

    Enter the Metaverse

  • Fractional CCO Services

    To amplify the productivity of your comms department

  • Make a meaningful difference in business and society

    by developing your purpose-driven brand strategy

  • Integrate AI technology

    Into your communication strategy

  • Influencer Management

    Strategic content creation with vision

  • Strategic PR Execution

    To power your brand awareness

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Hire A Fractional CCO Today

Does your company need a Chief Communications Officer, but not full-time? Let the team at Selsi Enterprises help your organization reach its goals by bringing in executive-level brainpower not only to achieve but also exceed your 2024 goals.

Here are a few reasons why you should hire a fractional CCO:

  • Cost-effectiveness: A fractional CCO provides organizations with access to top-tier communications expertise without the burden of full-time salary and benefits. This can be particularly beneficial for smaller organizations or those with limited budgets.

  • Strategic guidance: A fractional CCO can bring a fresh perspective and strategic vision to an organization’s communications efforts. They can help develop and implement a comprehensive communications plan that aligns with the organization’s overall goals and objectives.

  • Expertise in specific areas: Fractional CCOs often have specialized expertise in certain areas of communications, such as public relations, crisis communications, or social media. This can be invaluable to organizations that need help navigating complex or challenging communications situations.

  • Flexibility and scalability: Fractional CCO arrangements can be tailored to meet the specific needs of an organization. The CCO can provide as much or as little support as needed, and the engagement can be scaled up or down as the organization’s needs change.

  • Access to a wider network: Fractional CCOs often have extensive networks of contacts in the media, public relations, and marketing industries. This can be a valuable resource for organizations that are looking to expand their reach and build relationships with key influencers.

In addition to these benefits, fractional CCOs can also help organizations:

  • Improve employee communication
  • Enhance brand reputation
  • Manage crises effectively
  • Attract and retain top talent

We know that organizations have evolving needs, and the communications landscape has changed significantly post-COVID. Set up a discovery call with one of our representatives today, and let’s assess if a fractional CCO is what your organization needs in 2024.

AI-ENHANCED STRATEGY

We merge the power of AI with the art of storytelling. Our AI-Enhanced Strategy & Storytelling services help you automate research, personalize campaigns without losing authenticity, and unlock creative, data-driven insights. With an AI Audit, we uncover where your workflows can be smarter, faster, and more effective. You’ll see exactly how to integrate AI in ways that save time, reduce costs, and amplify your brand’s voice. Stay ahead of the conversation and elevate your communications— Call today for your AI Audit.

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CORPORATE COMMUNICATION

The art of communicating in a corporate setting has grown to be even more interesting.  From Employee Engagement to Community Relations, we understand how to strategically align messaging to organizational goals. The corporate culture at each organization is very different.  This factor alone means that there is no one way to define what it takes to be a corporate communicator.  Our experiences with a variety of brands will allow us to share expertise that can mold your communication strategy to one that delivers the results that you are looking for within your organization.

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CAMPAIGN STRATEGY

A political campaign is only as good as the communication strategy. As a candidate, you need to determine how you want to be branded. This will help you decide on everything from your social media content to your direct mail pieces. Our content strategy is comprehensive. We work with you on your media presence, your public speaking, all the way to your social media content strategy. We look at the demographics of your constituents to what their pain points may be at the time. We pull out all the stops to best tell your brand story.

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INTERN WITH SELSI ENTERPRISES

Top 10 Brands for 2009

Top 10 brands in the minds of consumers according to EquiTrend® and released by Harris Interactive for 2009:

1. M&Ms Plain Chocolate Candy
2. Hershey’s Kisses Chocolate Candy
3. Arm & Hammer Baking Soda
4. Reese’s Peanut Butter Cup
5. Hershey’s Milk Chocolate Candy Bars
6. Kleenex Facial Tissue
7. Campbell’s Soup
8. Google
9. M&M’s Peanut Chocolate Candy
10. Crayola Crayons

Notable 2009 category winners among brands measured include:

Winner
Category

DreamWorks – Movie Production Companies
Marriott – Hotels
Subway – Fast Food
KitchenAid -Appliances
Grey Goose – Beer, Wine, Liquor
Coca-Cola – Beverages
Microsoft – Software
Sony – Consumer Electronics
Visa – Financial Services
M&M’s – Foods
Kleenex – Household Products
Google – Online Organizations
Craftsman – Tools
Discovery Channel – Media Television
Hanes – Apparel
Johnson & Johnson – Health and Beauty
Neosporin – Pharma: Over-the-Counter
Speedway – Gasoline
Target – Retail Merchandisers
Valvoline – Motor Oil Oil
Southwest Airlines – Airlines
Honda – Automotive Manufacturers
Michelin – Automotive Tires
Enterprise Rent-A-Car Car – Rentals
Harley-Davidson – Motorcycles

Consistent with previous years, tobacco brands continue to fall to the bottom. Not surprisingly given the economic situation of the past year, financial service brands, particularly AIG, joined the ranks of these weaker brands on the bottom of the list.

Allstate TV Ad: Back to Basics.

The Leo Burnett Advertising Agency has really out done themselves with the Allstate campaign. There is a lot that can be learned from this campaign. The consistency of the copy, the delivery of the message, and the fact that they weaved in what they wanted to stay while not straying away from their key messages. Job well done Leo Burnett!!!!!

Interview with Mari Smith – Expert on Facebook for Business

This is an excellent interview about using Face Book for growing your business.

Brands We Have Worked With Over The Years

With all the moving parts to a good PR plan, our volunteer board needed help. Selsi Enterprises provided the insight and strategy to help our organization get useful feedback from our members, connect with reporters who didn’t know about us, and develop messaging to attract new attendees for our events.

Nicole is a PR Powerhouse! She’s helped me to find my angle and present my story to countless media publications. Whenever I need a publicity boost, I go to Nicole and can’t recommend her enough.

Nicole Henderson and I collaborated on a group project to promote a professional women’s networking organization in Atlanta. Nicole did an outstanding job as our leader. She managed the work, people, and budget – and was delightful to work with! Nicole’s experience with social media and the latest innovative trends provides clients with unmatched advice and performance.

I co-chaired PRSA Georgia’s 10th Annual Conference with Nicole. I was continuously impressed with the new ideas she was bringing to the event. Fresh, current, relevant!

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