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    Enter the Metaverse

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  • Make a meaningful difference in business and society

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Hire A Fractional CCO Today

Does your company need a Chief Communications Officer, but not full-time? Let the team at Selsi Enterprises help your organization reach its goals by bringing in executive-level brainpower not only to achieve but also exceed your 2024 goals.

Here are a few reasons why you should hire a fractional CCO:

  • Cost-effectiveness: A fractional CCO provides organizations with access to top-tier communications expertise without the burden of full-time salary and benefits. This can be particularly beneficial for smaller organizations or those with limited budgets.

  • Strategic guidance: A fractional CCO can bring a fresh perspective and strategic vision to an organization’s communications efforts. They can help develop and implement a comprehensive communications plan that aligns with the organization’s overall goals and objectives.

  • Expertise in specific areas: Fractional CCOs often have specialized expertise in certain areas of communications, such as public relations, crisis communications, or social media. This can be invaluable to organizations that need help navigating complex or challenging communications situations.

  • Flexibility and scalability: Fractional CCO arrangements can be tailored to meet the specific needs of an organization. The CCO can provide as much or as little support as needed, and the engagement can be scaled up or down as the organization’s needs change.

  • Access to a wider network: Fractional CCOs often have extensive networks of contacts in the media, public relations, and marketing industries. This can be a valuable resource for organizations that are looking to expand their reach and build relationships with key influencers.

In addition to these benefits, fractional CCOs can also help organizations:

  • Improve employee communication
  • Enhance brand reputation
  • Manage crises effectively
  • Attract and retain top talent

We know that organizations have evolving needs, and the communications landscape has changed significantly post-COVID. Set up a discovery call with one of our representatives today, and let’s assess if a fractional CCO is what your organization needs in 2024.

AI-ENHANCED STRATEGY

We merge the power of AI with the art of storytelling. Our AI-Enhanced Strategy & Storytelling services help you automate research, personalize campaigns without losing authenticity, and unlock creative, data-driven insights. With an AI Audit, we uncover where your workflows can be smarter, faster, and more effective. You’ll see exactly how to integrate AI in ways that save time, reduce costs, and amplify your brand’s voice. Stay ahead of the conversation and elevate your communications— Call today for your AI Audit.

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CORPORATE COMMUNICATION

The art of communicating in a corporate setting has grown to be even more interesting.  From Employee Engagement to Community Relations, we understand how to strategically align messaging to organizational goals. The corporate culture at each organization is very different.  This factor alone means that there is no one way to define what it takes to be a corporate communicator.  Our experiences with a variety of brands will allow us to share expertise that can mold your communication strategy to one that delivers the results that you are looking for within your organization.

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CAMPAIGN STRATEGY

A political campaign is only as good as the communication strategy. As a candidate, you need to determine how you want to be branded. This will help you decide on everything from your social media content to your direct mail pieces. Our content strategy is comprehensive. We work with you on your media presence, your public speaking, all the way to your social media content strategy. We look at the demographics of your constituents to what their pain points may be at the time. We pull out all the stops to best tell your brand story.

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Apple Requiring All App Submissions To Be Optimized For iOS 7 By Feb 1st

A Fortune Worth Sharing: Fortune Cookies, Marketing, & Events

This story is a true testament to the power of social media.

A few weeks back I received an email requesting a product review for a product that is baked all of the way on the other side of the country. After the exchange of a few emails, this 25-year-old bakery in the SF Bay area is now connected with a wonderful PR boutique in Atlanta . Product reviews are not something we normally do at Selsi Enterprises, but for the effort made by the company to share their products with us, we said ‘Yes!’

The Product: Fortune Cookies
The Company: Fortune Cookie Creations
Website: http://www.fortunecookiecreations.com/
Our Verdict: Excellent

The freshly baked, colorful fortune cookies arrived and immediately I was blown away by the concept. My event planning wheels started to roll nonstop. What an AWESOME way to complete a theme at a wedding, a sweet 16, or even a corporate holiday party. Not only can the color be customized, but so can the message on the inside.

Fortune Cookies

Custom Fortune Cookies in a variety of colors and flavors with your own personalized messages

The true test — do they taste as good as they look??? I was pleasantly surprised by the subtle flavor associated with each color.  The flavors are not overwhelming.  I think that even if someone did not like strawberries for example, they could still appreciate the slight flavor added to the cookie. This is important because if you do have the cookies at an event or to hand out to potential clients, you do not want the flavor so strong that you can easily turn someone off.  Our team felt like there is a safe level of flavor in each cookie that would allow most people to like any of the cookies that they were offered. 

Red = Strawberry
Brown = Chocolate
Blue = Raspberry
Orange = Orange
Green = Lime
Yellow = Coconut

 

I must say that out of all of us in the office, the Chocolate was our favorite. Orange pulled a close second!

The company has a great website. Click here to take a look around their site. I love the information they shared in the ‘About Us’ section. You are able to find out some interesting facts about the company immediately. A couple of facts that stood out to me was that the company was created in 1986. 10 years ago, they decided to add in the colors and flavors.

Event Planners

What a nice touch this would be to any event. You could continue your theme and put an event appropriate message inside the cookie.  We all know that it is details like this that make an event memorable for guest at your events.  If done right, this is something that will be talked about way after the event is over.

Marketing Nugget

Fortune cookies are a great leave behind when you call on a perspective client. They are also great to use on trade show tables. The fact that you can customize the color and the message on the inside can prove to be a great marketing tool for your company.

Let us know if you order any fortune cookies from Fortune Cookie Creations.

Facebook’s Mobile Tipping Point: 48% Of Daily Users Are Now Mobile-Only, Instagram’s Blowing Other Social Apps Out Of The Water

Wow! Is your brand where it should be in using these tools properly? Let Selsi Enterprises help you with your 2014 Communication Strategy.

Brands We Have Worked With Over The Years

With all the moving parts to a good PR plan, our volunteer board needed help. Selsi Enterprises provided the insight and strategy to help our organization get useful feedback from our members, connect with reporters who didn’t know about us, and develop messaging to attract new attendees for our events.

Nicole is a PR Powerhouse! She’s helped me to find my angle and present my story to countless media publications. Whenever I need a publicity boost, I go to Nicole and can’t recommend her enough.

Nicole Henderson and I collaborated on a group project to promote a professional women’s networking organization in Atlanta. Nicole did an outstanding job as our leader. She managed the work, people, and budget – and was delightful to work with! Nicole’s experience with social media and the latest innovative trends provides clients with unmatched advice and performance.

I co-chaired PRSA Georgia’s 10th Annual Conference with Nicole. I was continuously impressed with the new ideas she was bringing to the event. Fresh, current, relevant!

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