• Join The Global Mompreneur Mastermind

    Applications available for a limited time

  • Tune in to Entrepreneurs Think Tank

    Podcast & Enrichment Community

  • Own The Conversation

    GROW your brand

  • Helping Brands

    Enter the Metaverse

  • Fractional CCO Services

    To amplify the productivity of your comms department

  • Make a meaningful difference in business and society

    by developing your purpose-driven brand strategy

  • Integrate AI technology

    Into your communication strategy

  • Influencer Management

    Strategic content creation with vision

  • Strategic PR Execution

    To power your brand awareness

PreviousNext
SIGN UP FOR THE PR WORLD E-NEWSLETTER TODAY

Hire A Fractional CCO Today

Does your company need a Chief Communications Officer, but not full-time? Let the team at Selsi Enterprises help your organization reach its goals by bringing in executive-level brainpower not only to achieve but also exceed your 2024 goals.

Here are a few reasons why you should hire a fractional CCO:

  • Cost-effectiveness: A fractional CCO provides organizations with access to top-tier communications expertise without the burden of full-time salary and benefits. This can be particularly beneficial for smaller organizations or those with limited budgets.

  • Strategic guidance: A fractional CCO can bring a fresh perspective and strategic vision to an organization’s communications efforts. They can help develop and implement a comprehensive communications plan that aligns with the organization’s overall goals and objectives.

  • Expertise in specific areas: Fractional CCOs often have specialized expertise in certain areas of communications, such as public relations, crisis communications, or social media. This can be invaluable to organizations that need help navigating complex or challenging communications situations.

  • Flexibility and scalability: Fractional CCO arrangements can be tailored to meet the specific needs of an organization. The CCO can provide as much or as little support as needed, and the engagement can be scaled up or down as the organization’s needs change.

  • Access to a wider network: Fractional CCOs often have extensive networks of contacts in the media, public relations, and marketing industries. This can be a valuable resource for organizations that are looking to expand their reach and build relationships with key influencers.

In addition to these benefits, fractional CCOs can also help organizations:

  • Improve employee communication
  • Enhance brand reputation
  • Manage crises effectively
  • Attract and retain top talent

We know that organizations have evolving needs, and the communications landscape has changed significantly post-COVID. Set up a discovery call with one of our representatives today, and let’s assess if a fractional CCO is what your organization needs in 2024.

AI-ENHANCED STRATEGY

We merge the power of AI with the art of storytelling. Our AI-Enhanced Strategy & Storytelling services help you automate research, personalize campaigns without losing authenticity, and unlock creative, data-driven insights. With an AI Audit, we uncover where your workflows can be smarter, faster, and more effective. You’ll see exactly how to integrate AI in ways that save time, reduce costs, and amplify your brand’s voice. Stay ahead of the conversation and elevate your communications— Call today for your AI Audit.

DISCOVERY CALL

CORPORATE COMMUNICATION

The art of communicating in a corporate setting has grown to be even more interesting.  From Employee Engagement to Community Relations, we understand how to strategically align messaging to organizational goals. The corporate culture at each organization is very different.  This factor alone means that there is no one way to define what it takes to be a corporate communicator.  Our experiences with a variety of brands will allow us to share expertise that can mold your communication strategy to one that delivers the results that you are looking for within your organization.

LET’S CHAT

CAMPAIGN STRATEGY

A political campaign is only as good as the communication strategy. As a candidate, you need to determine how you want to be branded. This will help you decide on everything from your social media content to your direct mail pieces. Our content strategy is comprehensive. We work with you on your media presence, your public speaking, all the way to your social media content strategy. We look at the demographics of your constituents to what their pain points may be at the time. We pull out all the stops to best tell your brand story.

SCHEDULE A CALL
INTERN WITH SELSI ENTERPRISES

Top 14 Industries that Can Benefit from Live-streaming

Friends making selfie. Two beautiful young women making selfie

Live-streaming is all the rage now in social media. In our opinion, it is a true game changer.  Live-streaming give you the ability to have your own television station in the palm of your hands. Right now, there are two live-streaming apps that are garnering a lot of attention – Periscope and Meerkat. Each of the apps have great features. Currently, our preference is Periscope and we will write about that in another post.

Today, we want to share with you 14 industries that could really move the needle on anything from raising brand awareness to increasing sales by using one of the live-streaming apps regularly. Here is our list in no particular order:

14. Consultants

13. Musicians

12. Retail store owners

11. Restaurant owners and chefs

10. Travel

9. Realtors

8. Health and wellness

7. Photographers

6. Fashion & beauty stylist

5. Authors

4. Journalist

3. Actors

2. Event planners

1. Educators

What industries would you add or delete? Leave us a comment below to share your top industries that could benefit from live-streaming. We will be diving a little deeper in to this topic on our upcoming scopes this week. Follow us on Periscope and Meerkat at @Selsi_Ent .

PayPal’s future CEO wants it to be the operating system for commerce

Scanning on the Go 

Scanner Pro LogoIn keeping with our app review series, we have turned our attention to scanning documents and creating PDFs. How often are you away from your office and in need of the ability to scan a document on the go? Although  there are numerous office stores that you can utilize, if you are like us we do not like wasting the time when there is another option.

According to Global Workplace Analytics, teleworking has increased by 80% since 2005. Another interesting stat is that 2.8 million people now consider themselves self-employed and that there primary place of work is a home office. That being said, this app is a great one for many people that truly work within a mobile office situation. When you are working from your mobile office, carrying around a tool that scans is not always feasible. When they say there is an app for everything, there truly is an app for everything.

The app Scanner Pro is 2.99 and designed for both the iPhone and the iPad. The app is developed by the very experienced Readdle team. They have a number of productivity apps that they say have been download over 40 million times. The app is very user friendly. The guides within the app ensure that you get a pretty good scan the first time.

scanner_pro_screenshots

Give this app a try and let us know if it helps you out with the scans that you have to create.

Brands We Have Worked With Over The Years

With all the moving parts to a good PR plan, our volunteer board needed help. Selsi Enterprises provided the insight and strategy to help our organization get useful feedback from our members, connect with reporters who didn’t know about us, and develop messaging to attract new attendees for our events.

Nicole is a PR Powerhouse! She’s helped me to find my angle and present my story to countless media publications. Whenever I need a publicity boost, I go to Nicole and can’t recommend her enough.

Nicole Henderson and I collaborated on a group project to promote a professional women’s networking organization in Atlanta. Nicole did an outstanding job as our leader. She managed the work, people, and budget – and was delightful to work with! Nicole’s experience with social media and the latest innovative trends provides clients with unmatched advice and performance.

I co-chaired PRSA Georgia’s 10th Annual Conference with Nicole. I was continuously impressed with the new ideas she was bringing to the event. Fresh, current, relevant!

PreviousNext