• Join The Global Mompreneur Mastermind

    Applications available for a limited time

  • Tune in to Entrepreneurs Think Tank

    Podcast & Enrichment Community

  • Own The Conversation

    GROW your brand

  • Helping Brands

    Enter the Metaverse

  • Fractional CCO Services

    To amplify the productivity of your comms department

  • Make a meaningful difference in business and society

    by developing your purpose-driven brand strategy

  • Integrate AI technology

    Into your communication strategy

  • Influencer Management

    Strategic content creation with vision

  • Strategic PR Execution

    To power your brand awareness

Hire A Fractional CCO Today

Does your company need a Chief Communications Officer, but not full-time? Let the team at Selsi Enterprises help your organization reach its goals by bringing in executive-level brainpower not only to achieve but also exceed your 2024 goals.

Here are a few reasons why you should hire a fractional CCO:

  • Cost-effectiveness: A fractional CCO provides organizations with access to top-tier communications expertise without the burden of full-time salary and benefits. This can be particularly beneficial for smaller organizations or those with limited budgets.

  • Strategic guidance: A fractional CCO can bring a fresh perspective and strategic vision to an organization’s communications efforts. They can help develop and implement a comprehensive communications plan that aligns with the organization’s overall goals and objectives.

  • Expertise in specific areas: Fractional CCOs often have specialized expertise in certain areas of communications, such as public relations, crisis communications, or social media. This can be invaluable to organizations that need help navigating complex or challenging communications situations.

  • Flexibility and scalability: Fractional CCO arrangements can be tailored to meet the specific needs of an organization. The CCO can provide as much or as little support as needed, and the engagement can be scaled up or down as the organization’s needs change.

  • Access to a wider network: Fractional CCOs often have extensive networks of contacts in the media, public relations, and marketing industries. This can be a valuable resource for organizations that are looking to expand their reach and build relationships with key influencers.

In addition to these benefits, fractional CCOs can also help organizations:

  • Improve employee communication
  • Enhance brand reputation
  • Manage crises effectively
  • Attract and retain top talent

We know that organizations have evolving needs, and the communications landscape has changed significantly post-COVID. Set up a discovery call with one of our representatives today, and let’s assess if a fractional CCO is what your organization needs in 2024.

AI-ENHANCED STRATEGY

We merge the power of AI with the art of storytelling. Our AI-Enhanced Strategy & Storytelling services help you automate research, personalize campaigns without losing authenticity, and unlock creative, data-driven insights. With an AI Audit, we uncover where your workflows can be smarter, faster, and more effective. You’ll see exactly how to integrate AI in ways that save time, reduce costs, and amplify your brand’s voice. Stay ahead of the conversation and elevate your communications— Call today for your AI Audit.

CORPORATE COMMUNICATION

The art of communicating in a corporate setting has grown to be even more interesting.  From Employee Engagement to Community Relations, we understand how to strategically align messaging to organizational goals. The corporate culture at each organization is very different.  This factor alone means that there is no one way to define what it takes to be a corporate communicator.  Our experiences with a variety of brands will allow us to share expertise that can mold your communication strategy to one that delivers the results that you are looking for within your organization.

CAMPAIGN STRATEGY

A political campaign is only as good as the communication strategy. As a candidate, you need to determine how you want to be branded. This will help you decide on everything from your social media content to your direct mail pieces. Our content strategy is comprehensive. We work with you on your media presence, your public speaking, all the way to your social media content strategy. We look at the demographics of your constituents to what their pain points may be at the time. We pull out all the stops to best tell your brand story.

5 Mompreneur Tips as You Prepare for School to Start Back

Mother With Baby Working In Office At Home

Mompreneur taking care of business and baby!

It’s that time of year for many of us in the US. The time of year to get the kiddos prepare for back to school. As Mompreneurs, it changes our routine completely. We are going from the lazy days of summer to the hustle and bustle of after school activities, making lunches, and last minute projects.

Here are a few tips to get ahead of the curve:

1. Load your calendar now – Many schools have already sent out their calendar for the year that includes days off, holidays, and other special days to remember.  If you have kids at multiple schools like I do, this task may take a little while.  But trust me, you will be glad that you took the time now as oppose to waiting until later on when school starts.

2. Load your contacts now – If you have contacts related to your kids school(s), load them in to your contact list now. From the main school number to the nurse line, it will be helpful to have all of this up-to-date in your address book. Also, I like to keep the email addresses of the principals and counselors in my address book too.

3. Stock up on school supplies now –  This time of year is the cheapest that school supplies will be. Stock up and figure out a way to keep them organized. Target has a really cool plastic shelving system that I am thinking about getting this year. I hate buying the supplies and not being able to find them in a few months.

4. Include your kids in your business if you can – This is not always easy to do (depending on the age of your kids), but they will love it.  My kids enjoy video editing and social media. These are areas that I can teach them how to help out. This is also a way that they can earn a little extra money.

5. PrePlan your meals – Get in the habit of planning your meals ahead of time. This is something that I do not do yet, but I plan on doing it. I find that I spend a lot of extra time thinking about new meals that I can prepare that are healthy and that I have all of the ingredients for in my pantry. So, if I plan well on Sunday, it is something that I will not have to worry about the rest of the week.

I am sure that there are several more tips that can be added to this list. Share your thoughts in the comments below.

Love the Google Doodle – Happy Birthday Ida B. Wells

Google Doodle Ida B Wells

Google is so clever with their Doodle’s on their home page.  I love the variety that they use in altering this prime real estate on their site.  It is always a great reminder of what has gone on in history that we may not even think about otherwise.

What would you like to see as a Google Doodle?  Leave us a comment below.

The BUY Button is Active on Pinterest

pinterest1

OMG, the BUY button is in full effect on Pinterest Now!  This can be a game changer for small and mid size brands. This gives smaller brands the ability to play along right beside the larger, more well known brands. Take a look at their introductory video:

Leave comments below once you have had an opportunity to try this out. We are looking at the payment options and comments that consumers are making about the new feature. We will be sure to update you on our findings.  We also have a scheduled Periscope coming up about this topic.

Brands We Have Worked With Over The Years

With all the moving parts to a good PR plan, our volunteer board needed help. Selsi Enterprises provided the insight and strategy to help our organization get useful feedback from our members, connect with reporters who didn’t know about us, and develop messaging to attract new attendees for our events.

Nicole is a PR Powerhouse! She’s helped me to find my angle and present my story to countless media publications. Whenever I need a publicity boost, I go to Nicole and can’t recommend her enough.

Nicole Henderson and I collaborated on a group project to promote a professional women’s networking organization in Atlanta. Nicole did an outstanding job as our leader. She managed the work, people, and budget – and was delightful to work with! Nicole’s experience with social media and the latest innovative trends provides clients with unmatched advice and performance.

I co-chaired PRSA Georgia’s 10th Annual Conference with Nicole. I was continuously impressed with the new ideas she was bringing to the event. Fresh, current, relevant!