Survey Monkey is Winning!

I am so impressed when I see big companies that are truly paying attention to their social media.  Recently, I tweeted about Survey Monkey.  Here is a look at my tweet:

Selsi_Ent Nicole Henderson

Developing a survey on @surveymonkey ! Great tool and super easy to use. Looking forward to the results. #communication#measurement

I did not do it for a response, but I was surprised when I did get one.  Take a look at the tweet I received:

SurveyMonkey SurveyMonkey

@Selsi_Ent Thanks for using us! We’re glad it’s working so well for you

I think that small and large companies can learn a thing or two from SurveyMonkey.  Now, don’t get me wrong, there are a lot of companies doing some great things with social media.  Many companies are still lagging behind in taking social media seriously.  When a company responds to a random customer on Twitter, to me it says they really want to make sure that their customers have a great experience with their product.

Marketing Nugget: Do not be afraid to engage with your audience.

This will allow you to create fans for a lifetime.