Posts

Reflections From The Front Line

By: Morgan Johnson 

On May 24 we hosted The Front Line at Ponce City Market, a panel discussion that was open to
the public. At this ͞fireside chat͟ event we had a very interesting and insightful time where we had an opportunity to discuss some real issues of media in our society. For both topics we discussed that evening, each of the eight panelists had many unique and valuable points.  

The first topic on the table was the popular discussion of fake news vs. real news. The panelists that spoke about this with us were Yalanda Lattimore, Melissa Carter, Nicole Smith and Jovita Moore. Considering their different media backgrounds, a passionate discussion arose regarding their views on the definition of fake news, as well as their perceptions on where the responsibility lies. As far as the definition of fake news is concerned, the general consensus  seems to be that fake news typically comes with an agenda from the source putting it out.  

Different opinions started to become apparent when we tried to figure out the source of the
fake news issue. One half of the argument seemed to believe that deciphering real news was the responsibility of the audience, while the other half believed it was the job of the media to do their research before putting out media. 

Overall, I learned that it is important to be thoughtful in the media outlets we choose and be patient and trusting, instead of skeptical and  not willing to wait for accurate and thorough information.  


The second conversation revolved around social media for social good. Our four panelists, Karin
Lopez, Jen Cox, Lynn Medcalf, and Pamela Booker all use their social media platforms to make the world a better place. They offered very useful advice on how we can do the same. There I learned the importance of starting at home with something you believe in and then sharing it with the rest of the world. It is important that in the age of social media, that we use our  accounts to further society like the women we heard speak. 

SE Welcomes Intern Morgan Johnson

Selsi Enterprises would like to welcome our new PR intern, Morgan Johnson. Morgan is a student at Samford University majoring in Journalism and Mass Communications with a concentration in Public Relations and Spanish. She is a member of Alpha Lambda Honor Society and is an active member of the PRSSA Chapter at Samford.

We knew from our first phone call with Morgan that she would be a perfect fit for Selsi Enterprises. For that reason, we are planning a unique experience for Morgan this summer as we have redesigned our internship program for 2017. She will be the first to participate in our PR Immersion Summer Intensive. This program is designed for students to not only work on real world projects, but also meet and make real connections with people that work in a variety of PR roles around the country.

CEO of Selsi Enterprises, Nicole Henderson, stated, “Internships have the ability to shape the futures and career paths of the students that participate in them. We take our internship program extremely serious. As a product of top-notch internship opportunities, I feel responsible for providing great opportunities for those that choose to intern at our company.”

Continue to watch our blog for further updates from Morgan’s experience with Selsi Enterprises.

Learn Community Building from Anita Wing Lee on March 29th

Community Building with Anita BLOGThe app Periscope has introduced the world to many AWESOME people and allowed them to share their gifts with humanity. Anita Wing Lee is one of those individuals that is using platforms such as Periscope to bring stories to the world that may not have gotten told in their purest form. Following her path as a light worker, she has managed to build a pretty amazing community.

Anita will be in Atlanta for one day to share her tips on what it takes to build a community that will support your initiatives. On March 29th, those of us in and around Atlanta will have the opportunity to learn from someone who has really accomplished what so many large brands struggle with currently.

You will learn:

  • Community Building
  • Storytelling
  • Tips to using visual cues
  • The beauty of delegating work to community members
  • And, so much more!

Note: This event is a fundraiser with all proceeds going to help Anita’s efforts in the refugee crisis. In an effort to keep the majority of her doantions going directly in to the camps, guest will have to purchase their own lunch. Valet parking is validated with the purchase of your lunch.

Are you in?

Yes, that is the question of the day! Are you in?

We have issued a challenge to all of you that are brave enough to take it! We want you to Scope EVERYDAY! Yes, EVERYDAY.

The reason for this challenge is because the number one question that we are receiving at our agency is….’How can I grow the following for my brand?’ The answer. There is not magic bullet to grow your following, but Scoping can help speed the process. Well, if you put out GREAT content, consistently.

Here are the rules of the challenge:

1. Use the #SED16 in your title
2. Sign up for a Katch account at www.katch.me
3. Sign up for our eNewsletter by clicking here.
4. Scope EVERYDAY. There is not time limit on your scopes. The idea is simply to hi the Start Broadcast button.

Winners will be chosen randomly by the team at Selsi Enterprises as prizes are available.

Have fun!

Selsi University is Underway!

Are you getting noticed in the media?  
If the answer is no, what are you doing to change it?

Many entrepreneurs find themselves stuck on trying to decide if they should be working in their business or on growing their business.  Unfortunately, you need to do a little bit of both.

If your business is young, it can sometimes be a challenge to determine how to fit PR into your budget.  Because we have heard this so much, we decided to create Selsi University for those entrepreneurs who are ready for a little media attention, but are not to the point that they can retain PR representation.

Click here to learn more about what Selsi University has to offer!