Automattic Acquires File-Sharing Service Cloudup To Build A Faster Media Library And Enable Co-Editing
Co-editing is becoming more and more prevalent as more people are working from home.
Yep, That’s Really Apple CEO Tim Cook On Twitter
More CEOs need to follow the lead of Apple’s CEO.
Got Nuggets?
We are looking for guest contributors. If you have a great marketing nugget to share, we would love to hear from you. Email your bio, a synopsis of your idea, and two previous writing samples to selsient@gmail.com.
Scholly Helps Students Find Their Ideal Scholarships On Their Smartphones
This app could be extremely helpful for those with kids going to college soon!
Swayy Launches Into Public Beta To Curate Content For Your Social Media Audience
This may be a great content creation tool for small business owners. Let us know what you think.
Following Mobile Test, Facebook Testing ‘Trending’ Section On Its Desktop News Feed
Facebook changes. What are your thoughts?
Armstrong Confirms “Hundreds” Of Layoffs At Patch, 400 Sites Shuttered Or Partnered Off, And A New CEO
Wow! I actually like to read many of the PATCH articles that are avaiolable in my local area. For many small businesses a service like PATCH is just what the doctor ordered.
Expand Your Business Literacy
As marketing and public relations professionals (or someone that may wear this hat), it is extremely important that you increase your business literacy. In order to have a stellar marketing and communication plan, it is necessary to have an in depth understanding of the business.
Here are a few suggestions on what you can do to learn more about the business that you are in:
1. Understand the hierarchy. Who reports to whom and who makes what decisions.
2. How does your organization make a profit? Which products or services have the largest profit margin?
3. What is the length of time it takes to turn a profit in your organization?
4. What are the short and long term goals of your company?
5. How can you add value to the organization?